Maintaining demand and interest right through to the first week of school is an important process to manage.

[Podcast] Enrollment During High Employment Conditions

Your pool of leads could be shrinking, and fast. According to the Bureau of Labor Statistics, United States unemployment was just 3.9% in April. If your marketing is focused on people looking for work, then you need to take another look at today’s education market.

In this episode, the Enrollment Resources Panel explores alternative ways to fill your Career School’s lead funnel when it seems like everyone already has a job. Click to listen to Enrollment During High Employment Conditions: How to adapt to today’s education market. Read more

[Podcast] Lost Revenue Finder Live

We have this cool, free five-minute process we call Lost Revenue Finder. Through it, we can find out if you’re losing millions of dollars in Enrollment Revenue due to small oversights within your Enrollment Management process. Click here to try Lost Revenue Finder yourself.

We usually run this exercise one-to-one, but we thought it would be fun to ask listening schools to try it live.

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[Podcast] 24 Tips on How to Create a World-Class Enrollment Process – Part 4

The fourth instalment of “24 Tips on How to Create a World-Class Enrollment Process” focuses on the Interview to Start Ratio. Our panelists jump into topics including how your school can optimize your interview-to-sit ratio in an ethical way. Listen for thought-starters you can use today.

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[Podcast] 24 Tips on How to Create a World-Class Enrollment Process – Part 1

In this first episode of our World-Class Enrollment series, Shane Sparks, Gregg Meiklejohn and Tom King of Enrollment Resources and Velocify EDU leader Steve Davis introduce and give an overview of the seven habits needed to create a World-Class Enrollment Process:

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New! Coaching for our Growing Virtual Adviser Software

Become a Virtual Adviser Software power user with built-in support from Enrollment Resources

In business, as in life, you’re either growing or stagnating. We’ve seen it in the education sector: schools that fail to attract and enroll students find their competitors nudging them out of the way. That’s huge motivation for us to be as effective as we can in giving you the tools to grow. So starting in 2017, our Virtual Adviser Software comes with coaching on new product features. Read more

Taking control or letting chaos rule?

To Embrace or Control Chaos: Big New Choice for Higher Education

Nasim Taleb has written an interesting book called Antifragile. Taleb talks about how, through embracing risk, nature has a way of applying stress to that risk. This, in turn, allows an entity to either fail or succeed under that stress and pressure. The stress related to embracing risk is what makes our society strong; as an illustration, did you know a regularly-stressed femur actually becomes stronger over time? In fact, they are known to become even stronger than concrete.

Some businesses–or people–thrive when there is upheaval by embracing uncertainty and benefiting from it. These folks are known as antifragile. Others who crave the status quo and safety try to control uncertainty rather than embrace it. These are the risk-adverse folks who, according to Taleb, ride the backs of those who strengthen themselves through embracing risk. They are fragile. As an entrepreneur, I’d characterize these types of people as a waste of space. Read more

[Podcast ] Seven Low Cost Tips To Increase Your Next Intake

Did you meet your January targets? How are you planning on meeting them?

Adding in those last few students to an intake can turn underwhelming intake numbers into full enrollment.

In this short, yet packed webinar, Enrollment Resources co-founders Gregg Meiklejohn and Shane Sparks shared seven simple process improvements you can implement immediately at little or no cost. Terry Zaleski of CNYSCS.com also said a few words explaining Why State Associations are Important to the Success of Your School.

Check out our Podcast #30 “Seven Low Cost Tips To Increase Your Next Intake” to learn helpful education marketing strategies. With 1 click you’ll have access to over 30 podcasts featuring industry insiders espousing their wisdom to you – for free!

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