Enrollment Resources, a niche marketing technology company that serves the private post-secondary market, has announced a partnership with FAME, the largest third-party servicer in the US higher education market, delivering enterprise Student Information Systems (SIS) with integrated Financial Aid Services. The collaboration will provide FAME’s SIS clients with the ability to implement a mobile-friendly lead generation tool onto their website, and create qualified, exclusive leads.
Through FAME’s SIS, administrators have a centralized and automated system that tracks the entire student life-cycle from admissions to student accounts, to financial aid packaging, placement tracking and reporting. With the addition of Enrollment Resources’ industry-leading Virtual Admissions Adviser (VAA), the student life cycle is moved forward to the point where the students are just thinking about a new career.
“Virtual Admissions Adviser provides an amazing opportunity to reach out and create exclusive, qualified leads by engaging students with your school at the information-gathering stage,” says Enrollment Resources CEO, Gregg Meiklejohn.
VAA works by providing a friendly, non-threatening method of obtaining in-depth information about prospective students. It includes their name, email, and phone number as well as important psychographic information about the prospective student’s readiness to take career training.
While prospective students take the three-minute quiz, admissions staff can view a prospect’s complete profile to get insight into their strengths, ambitions, concerns, support systems and more before the interview. This gives admissions teams valuable understanding that allows them to better connect with each prospect one-on-one.
The platform has a responsive user interface designed to work seamlessly on all devices. So whether your user is on an iPhone, iPad, Android or a desktop, your content shows flawlessly.
All this rich information integrates seamlessly with FAME’s Student Information Systems and Financial Aid, so there’s no friction in taking a prospective student from an information interview, through enrollment and financial aid.
Enrollment Resources is the leading innovator in the proprietary Career Education Sector, dedicated to helping our clients increase student enrollment and profitability. In operation since 2003, Enrollment Resources has outpaced the competition with proven and reproducible marketing systems that represent the very best practices the industry has to offer: Virtual Admissions Adviser, iMarketing Services, Admissions Performance Institute, and Social Deep. The results are effective marketing campaigns, productive admissions staff, happier students and a stronger bottom line.
Since 1978, FAME has offered solutions to meet the diverse needs of Higher Education. FAME is one of the few providers in the Higher Education market that delivers Student Information Systems with integrated Financial Aid, backed by full Consulting and Financial Aid Services – all from the same company.
For more information, contact:
VP Sales and Market Development
800-327-5772 Ext. 105