When you get down to it, you have basically three resources to drive your school’s success:
Smart school operators try to get the very most out of their existing resources.
That means before you spend more money on marketing, you get the most out of your current budget; before hiring more people, you get your current staff working on the highest value activities; and before working longer hours, you make the best use of the time you spend working.
We’d like to introduce you to a business process that will enable you to get more out of your existing resources and help you find hundreds of thousands of dollars in lost opportunity.
It’s called the “Enrollment Management Scorecard” (EMScorecard™). There is nothing else like it in the education field. We invented it.
The EMScorecard™ is a best-practices business scanning tool, designed to uncover areas of untapped potential through failings in your Enrollment Management processes. The EMScorecard™ is based on thousands of hours of analysis and testing of the most efficient ways to drive the enrollment management process. Delivery is based upon the Kaizen continuous improvement methodology used today by some of the most successful companies in the world. To paraphrase, Kaizen simply means “many continuous 1% improvements.” Applying a few small process improvements can turn into a 20-30% lift in revenue. With it, we help you find and focus on proven methods of increasing enrollment, revenue and/or profit without spending more on advertising or extra staff.
The EMScorecard™ comprehensive analysis will help you identify:
- Where your greatest operational points of leverage exist;
- Several 1-2% opportunities your school can seize upon and leverage into rapid enrollment growth;
- Key bottlenecks preventing the successful implementation of good ideas; and
- How your school is performing when stacked against competitors.
We’ve found clients literally millions of dollars in untapped opportunity that they had no idea was slipping through the cracks.
Where Best-Practices Come From
Since 2003, Enrollment Resources has been researching Enrollment Management best-practices within the proprietary education field. These best-practices come from our own proprietary R&D efforts, published best practices research within the industry, and proven solutions researched from other industries which we test and adopt for our clients.
How the EMScorecard™ Works
The process is delivered by a Performance Improvement Coach in a virtual boardroom. Your management and key staff are invited to participate in weekly meetings. During these sessions we:
- Conduct a thorough review of your current marketing, admissions and/or retention efforts to benchmark you against Industry Best Practices
- Explore and understand the ROI for all your efforts
- Implement low cost, high return marketing initiatives
- Review and implement tested admissions systems to increase lead-to-start conversions
- Conduct additional research to support or refute the findings uncovered in the process
Through the EMScorecard™ process you will gain a detailed action plan to achieve improvements in your school. You will be able to identify where you are strong, where you need improvement and precisely how you can capture lost revenue and profit.
Our approach is ideal for Directors, VPs and Owners responsible for Admissions and/or Marketing who want to create an immediate lift in revenue without having to hire additional sales representatives or buy more advertising.
Try it at no-risk
Get two free 60-minute Scorecard sessions with one of our Enrollment Management Specialists. We guarantee you’ll come away with insights, new ideas and a fresh outlook on your school. Fill out the form or call 250-391-9494.