Feedback from Workshop attendees
Enrollment Resources gets you immediate results. After attending the Admission Strategy Session of the marketing Boot Camp. (As a result of this session) we made some small changes on how we received inquiries from the phone and since then, we’ve nearly doubled our conversion from leads to scheduling appointments!
Enrollment Resources have helped us reposition our thinking about the message we deliver to prospective students. We started with their program two months ago and have made low cost adjustments to our marketing campaigns and customer interactions that have improved our results.
I will refer you to many schools although I should keep your ideas and secrets for myself.
The things we instituted from your recommendations have been attributed to our record enrollment, and a record freshman class. I believe that our admissions customer service is better than ever.
If I’m really honest, the little ad Shane and I spent 10 minutes creating gets more calls per week than we usually get per month. Absolutely astounding!
I had been meaning to send you an email to say thank you for the seminar. I took away many other useful things from the two days. I have created a call checklist for our recruiters and some new phone sheets to encourage them to get into a conversation with their callers. I also started a ranking system for our recruiters based on their appointment setting and registration rates. This has already created some healthy competition amongst them.
I was surprised there was so many ways to increase enrollment and retention without spending money!
Boot Camp revealed the value of creating or specializing in a niche market while maintaining a personalized approach to school (admissions)/student interaction. Most importantly, Boot Camp demonstrated the importance of including the employment community in the interaction process.
Thank you! We’ve enjoyed your gentle touch and profited greatly from your obvious depth of experience that goes well beyond the manual. The manual itself is a treasure trove of marketing insight. All in all, you really put practical shoe-leather on the theoretical teachings of even the best marketing gurus.
An excellent presentation on reception and first contact with prospective students and the exchange with other schools provided valuable insight.
Brainstorming with the other schools and listening to the mystery shop cds provided valuable insight in seeing where people are missing potential enrollments.
Truly an enjoyable experience. From the input from both of you on how I can improve my current staff practices starting with first contact by phone, I was able to put it in to practice right away.
These ideas “reopened” my eyes on what we don’t do and what we do wrong. The information is relevant and useful to put into practice right away.
The advertising and market research discussions were valuable and well presented.
Great work gentlemen! You guys are in tune with the industry and the topics are current and insightful. Our biggest lesson was the importance of in-house training of our front line staff in handling inquiries properly. Excellent presentation, great speakers, and relevant exercises.
The presentation was direct, detailed and insightful with hints, tips and tracks to increase enrollment. I learned the importance of a planned approach and ways to define a strategy.
The practical advice and ideas to improve lead generation is very constructive. Your methods of systematizing and first point of contact with clients are practical and easy to integrate.
The interaction with other participants and the “reality check” that we received from this experience was invaluable. The idea of having advisory boards and referral systems brought attention to the needs of our organization.
The presenters had a great sense of humour and still kept us on task with our needs for planning.
The information presented was relevant and informative. My biggest insight was the topic of referral channels and how to use them.
The energy and honesty of the group was excellent value. The presenters’ anecdotes were light and fun and I learned how putting our dollars into advertising without the PR to back it up is money wasted.
The presentation style was informative, clear, practical and fun. The insights into budget considerations, real people vs. voice mail and the importance of intake lists was excellent. I learned a lot. Thank you!
A wealth of information passed on. The follow-up info and contact leads were great tips.
I really enjoyed the interactive style of the presentation and learned the importance of systems for enrollment management.
Thanks for doing a great job presenting new ideas for effective marketing. I think we’ll be able to benefit from your ideas and processes.