Posts

[Bite-Sized Big Ideas] A Peek Around The Corner

Get the big ideas we at Enrollment Resources believe leaders in the Education space should be thinking about in a bite-sized article or audio clip.

2 minute read

Audio available

The US has ratified a travel ban on several countries and it appears, by extension, to be making it tougher for students from other countries to feel welcome in the US. For example, the emerging trade war with China: Chinese authorities are publicly considering popping tariffs on students who want to study in the United States. Also, it appears the denial of US postgraduate Working Visas are making it tougher for grads to stay on and work at externships.

If there indeed is a contraction of international students, how will this play out? Listen or read after the jump! Read more

Start 2018 With Fresh Eyes

The feelings your school instills in a prospective student make or break their buying decision. Those feelings – including that all important first impression – begin long before they ever come face-to-face with your Admissions Rep.

Read more

[Podcast] 24 Tips on How to Create a World-Class Enrollment Process – Part 3

Enrollment Management Round Table with Enrollment ResourcesPart three of “24 Tips on How to Create a World-Class Enrollment Process” explores how to build a culture that obsesses about a positive first impression. Our panelists provide valuable, actionable tips that will help your school create a great first impression. 

Read more

[Podcast] 24 Tips on How to Create a World-Class Enrollment Process – Part 2

Enrollment Management Round Table with Enrollment ResourcesIn part two of our World-Class Enrollment series, our panelists dive into the details of how to generate leads by capturing interest and creating buzz. It all begins with attracting those quality students that will find their fit with your school’s program. Doing so stems from thought-starters you’ll hear more about in the podcast.

Read more

[Podcast] 24 Tips on How to Create a World-Class Enrollment Process – Part 1

Enrollment Management Round Table with Enrollment ResourcesIn this first episode of our World-Class Enrollment series, Shane Sparks, Gregg Meiklejohn and Tom King of Enrollment Resources and Velocify EDU leader Steve Davis introduce and give an overview of the seven habits needed to create a World-Class Enrollment Process:

Read more

Stop advertising by accident with Scientific Advertising

A note from our Co-founder I’m sure you’ve been exposed to a number of Marketing books over the years. A couple of excellent books come to mind such as ‘Positioning: The Battle for Your Mind‘ by Trout and Ries and ‘Ogilvy on Advertising‘ by David Ogilvy, both great reads for anyone studying the art of […]

What risk mitigation questions are you asking?

We were having a beer together lately, reflecting on our relationships with our clients. We landed on the insight that in addition to schools buying services based on benefits, they also buy on risk mitigation. Let’s say a marketing company promises a school a big benefit. If promises are not kept, a nightmare could unravel before your eyes: your school is financially compromised due to some crazy-assed idea a vendor brings you that was poorly thought through and/or implemented. Many purchasing our services are senior staff. School leaders don’t need their well-developed careers partially ruined by having a vendor not come through on a promise or do something unethical. Read more

Events

Nothing Found

Sorry, no posts matched your criteria