Career Education: High School Marketing 101

On March 17th 2022, as part of Enrollment Resources’ Partner Webinar series, Lee Doubleday, Director of Operations at the Imagine America Foundation, gave an insightful look into why schools should consider increasing or starting their marketing and recruitment efforts in the high school market. He touched on the best practices to help get a campaign started, what it requires, and how having a scholarship program helps separate your school from others.

You’ll learn:

• Who the high school student is and how they’re influenced
• Why you should care about high school recruiting
• How to create a 5-step strategy for high school recruitment

Access the Video, Article & Transcript

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