Resources
Over 20 years of testing and innovation in EDU
Top Articles
The Hidden Motivations Of Your Prospective Students
We compiled data from over 250,000 prospective students who had completed a detailed online survey delving into their goals, frustrations, motivations and current life/work situations.
How to Increase Student Enrollment
If you’re looking for answers on how to attract and convert more interested prospects into successful students, you’re in the right place.
We’re Top 3% for Google Ads Management
Enrollment Resources is proud to announce we’ve been named a Google Ads Management Premier Partner. This status comes as recognition of top-tier results achieved for clients through paid search, compared against all Google Partners in 2022.
Industry Insights
The Hidden Motivations Of Your Prospective Students
We compiled data from over 250,000 prospective students who had completed a detailed online survey delving into their goals, frustrations, motivations and current life/work situations.
Previous Education & Enrollment
I want to like nectarines. There’s a nectarine tree in my parents’ yard and every summer they rave about the sweet fruit fresh off the branch. But I’ll never know, because years ago I bit into one and didn’t realize that, in...
Focus on Fulfillment
On an airplane. At a party. Ran into an old friend. In line for the bathroom. These are just some of the places you might be asked, “so, what do you do?” It’s the ubiquitous question of our times. We ask one another this question because “what we do” for a living goes...
35% of Prospect Student’s Can’t Do This ONE Thing
EDU Research Reveals Surprising Barrier to Enrollment “Dream Big.” “Reach for the Stars.” “If you believe it, you can achieve it.” These types of sayings feel omnipresent in career counseling offices, right up there with the frazzled kitten precariously dangled from a...
Education Marketing
Top 3 Pillars of Digital Marketing for Higher Education
If you’re tasked with how to increase college enrollment, you likely know all too well the challenges today’s schools face. Between regulatory concerns, increased advertising costs and industry-wide dips in enrollment, schools need cost-effective ways to connect with...
The Surprising Way You May Already Have the Leads You Need to Increase Student Enrollment
Why “Stale” Leads May Be Your School’s Hidden Asset when it Comes to Student Recruitment.
How to Increase Student Enrollment
If you’re looking for answers on how to attract and convert more interested prospects into successful students, you’re in the right place.
Do You Need a New Website?
How to know when it’s time to replace or repair I was recently involved in a small fender bender. Thankfully no one was injured, but there was some damage to my car. What to me seemed like a minor dent and busted light, to my mechanic was a reason to write off the...
News & Announcements
3 NEW Student Recruitment Tools To Convert More Prospects Into Successful Students
Boost your student recruitment with Enrollment Resources’ three innovative tools: The Conversion Toolbar, CRM Browser Extension, and Lenses with AI Insights. Personalize prospects’ journey, gain insightful data, and overcome enrollment hurdles.
We’re Top 3% for Google Ads Management
Enrollment Resources is proud to announce we’ve been named a Google Ads Management Premier Partner. This status comes as recognition of top-tier results achieved for clients through paid search, compared against all Google Partners in 2022.
Increased Spam Leads on Google Paid Search
For online marketers, garbage “spam” leads pose a significant threat to your bottom line. Left unchecked, spam leads can inflate the cost of your paid search campaigns and dramatically compromise your conversion rate ROI. Since summer of this year, the Paid Search...
Gregg Meiklejohn Retires; Shane Sparks to Serve as President & CEO
VICTORIA, British Columbia – Enrollment Resources Inc. announced today that Gregg Meiklejohn has retired from his role as CEO. Gregg Meiklejohn co-founded Enrollment Resources with Shane Sparks in 2003. Over the past 19 years, the company has emerged as a leading...
Case Studies
Enrollment Up 35% & Millions Saved on Advertising
IntelliTec was able to cut their traditional media advertising budget by millions of dollars and were able to not only maintain their lead flow but also grow prospect inquiries month over month.
132% Increase in Student Enrollment Through Focused Digital Marketing
Valley College saw a 132% increase in student enrollment after partnering with Enrollment Resources. Their focused digital marketing strategy led to a 617% increase in paid search leads and a 154% increase in website lead conversion.
Traditional 4-Year University Doubles Interest in Online Programs with No Increase in Marketing Spend
With a 20% increase in online program leads and a 50% boost in invitations to apply, all without raising marketing costs, Utah State University successfully partnered with Enrollment Resources to enhance its online enrollment strategy.
How This 4 Campus College Saved 43% On Their Lead Generation And Increased Inquiries By 109%
The Managing Partner of a four-campus Career College in British Columbia, Canada, wanted to increase the volume and quality of leads generated through digital advertising. This Case Study shows what happened with their first agency, then looks at the results after the...
The Hidden Motivations of Prospective Students
We compiled data from over 250,000 prospects in North America to provide insight into prospective students' core motivations, personality style, and triggers that drive buying decisions.
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