Paid Search Management
Take the stress out of paid search when you entrust your campaigns to our Google Partner Certified team. Get top tier paid search performance from excerpts with years of experience specifically in PPC for education.
- Boost Conversion Rate
- Lower Cost-Per-Lead
- Control Marketing Spend
Stay Ahead of the PPC Pack
Precision-Targeted Advertising: Harness the power of hyper-accurate ad targeting to drastically reduce your cost-per-lead.
Conversion-Optimized Landing Pages: Leverage landing pages meticulously designed to squeeze the most value out of every ad dollar.
Cutting-Edge Innovation: Stay ahead in the marketing race with early access to Google Ads’ beta features, ensuring you’re always at the forefront.
PROVEN RESULTS
37%
Improvement in Marketing ROI
124%
Annual Lift in Leads*
40%
Drop in CPL*
*all data from the Google Ads interface, top level MCC totals, all accounts, 2022 vs. 2021
Precision-Powered Paid Search Advertising
Elevate your education marketing strategy with our tailored, high-intent paid search solutions, ensuring swift revenue growth and enhanced marketing ROI.
- High-Intent Focus Strategy: Prioritizing traffic with the strongest enrollment intent, we reverse the traditional marketing funnel for faster revenue gains.
- Transparent, Data-Driven Reporting: Benefit from clear, accurate analytics that truly reflect campaign performance.
- Specialized EDU Expertise: Leveraging over ten years of dedication to EDU lead generation and overseeing more than $10 million in yearly ad spend, our expertise is rooted in a deep understanding of effective strategies and practices.
Are you overpaying on PPC?
On average we increase enrollable leads by 30% without increasing budget.
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High-Intent TargetingMaximizes conversions by focusing on bottom-funnel, high-intent searches, not just generic top-funnel terms.
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Non-Branded ProspectingPrioritizes non-branded search terms, avoiding poaching of your own traffic and enhancing genuine lead acquisition.
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Optimized Landing PagesOur landing pages, perfected through CRO, consistently deliver higher conversion rates.
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Data-Driven Cost AnalysisWe integrate CRM and first-party data to calculate precise acquisition costs, from leads to enrollments.
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Continuous Testing CultureConstantly testing campaign elements, we ensure ongoing optimization and superior performance.
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Google Premier PartnersAs Google Premier Partners, we have unique access to resources and beta features, enhancing campaign efficacy.
Lead flow from our website and Google Ad campaigns are at an all-time high and lead quality has dramatically improved.
Valley College Achieves a 132% Increase in Student Enrollment Through Focused Digital Marketing
“You guys are helping us generate more of our own inquiries that are much more interested and have a much higher conversion rate. And it’s working. Our conversion rates are phenomenal now.”
Anthony Palmieri
Director of Marketing, Valley College
Ready to Grow Your School? Take the First Step
Discover how the EDU specialists and conversion optimization tools from Enrollment Resources can quickly and cost-effectively increase lead generation and boost enrollment at your school.
Try it Risk-Free for 90 days. We guarantee results!