Enrollment Resources
#216-611 Brookside Road
Victoria, British Columbia
Canada V9C 0C3
Tel: 250-391-9494
Fax: 250-391-9455
Office Hours: Mon to Fri, 8:00 – 4:00 PST
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#216-611 Brookside Road
Victoria, British Columbia
Canada V9C 0C3
Tel: 250-391-9494
Fax: 250-391-9455
Office Hours: Mon to Fri, 8:00 – 4:00 PST
An online lead generation and qualification tool that helps prospective customers understand their personal strengths, explore their motivations and match with your school. It is delivered through a simple and fun online questionnaire that guides prospects to request a meeting with your sales team. The comprehensive Career Training Readiness Report generated by the pathway gives your sales teams deep insights about your prospects. In addition to creating high-quality leads, sales staff gain valuable information on each prospect’s perceived strengths, support network, perception of key features of your business, and much more.
This is a survey delivered to your enrolled students to determine their marketing habits. Learn marketing demographic and psychographic information including their content delivery preferences and habits (TV, internet, radio, etc.) to aid your school in determining marketing direction and opportunities.
This is a key tool for capturing those highly interested website visitors who want more than just “Requesting Information”, they are ready for the next step… a virtual or in-person appointment. Use this tool to engage more appointments for your admissions team that will convert higher than your standard organic website leads.
Truth be told, this isn’t a true application, but is very useful for pulling out your highest intent website visitors (typically about 7% of inquiries). Use it to high-grade your top prospects and put these at the top of your contact list.
So much more than a typical “Request Info” form, our website form is a conversion powerhouse that has been tested and perfected with numerous clients. It features a number of subtle but important conversion magnets and “in-the-code” enhancements. Widely copied by competitors, they never capture the beauty and conversion-power of our original.
As young people near the end of high school they face an enormous amount of change and what to do after high school can become a looming question. This 2-part pathway starts with providing a lead gen interface for gathering leads from presentations, then helps high school students and parents to identify goals, articulate strengths and explore their options in a low-pressure survey. Utilizing a variety of question types including sliders, multiple choice and open-ended, the High School Recruitment Pathway allows students to feel empowered and gets parents involved.
Provides an entry point to re-engage old “stale” leads and a reason to reach out to those prospects who may have dropped off of the radar, but who are potentially still interested in going to school. Not only will you increase your ROI by re-engaging existing leads, you’ll also have the opportunity to potentially improve your admissions process by identifying possible barriers that may have held prospects back from initially enrolling.
Tweaking Tiny Processes in Your Enrollment Management Funnel
/in Admissions Strategy, ER Announcements & News, ER Webinars, Podcasts and Workshops, Management & Leadership /by Jodie GastelIn this video, Gregg Meiklejohn and Sterling Simpson will demonstrate how tweaking a couple tiny processes in your Enrollment Management Funnel can make significant improvements to your school’s bottom line. They will take you through how our fictional “Gregg’s Beauty School” tweaked a couple of tiny processes and blew results out of the water.
See:
Watch this walkthrough, then go press the link and run some scenario planning for yourself!
To do your own Lost Revenue Finder click here!
AI-generated transcript here
9 Ways to Immediately Increase Lead Flow During the Pandemic
/in Panel Discussion, Presentations, Webinars, Workshops /by Jodie GastelIncreasing Lead Flow
We’d all like to quickly and dramatically convert lead flow in our interesting times
Gregg Meiklejohn, CEO of Enrollment Resources will share some ideas on how schools can increase their lead flow, even during this next COVID wave.
We are all trying to convince Explorers, who may be pulling back on their spending out of fear, to make a big decision about their futures. As leaders, we need to be able to show them how this is a time where they need to be learning, improving, and expanding.
We know it’s a hard sell, and together we can find ways to show them how they are, in fact, in a great position to recover and upgrade their skills.
What are your solutions to mitigate this hesitation?
Come with your challenges and solutions, let’s see what actions we can take now.
Takeaways include:
The Enrollment Builder Best-Practice Virtual Conference Summer Summit
/in Conferences, Mastermind, Panel Discussion, Presentations /by Jodie GastelJoin us on August 10th for what we think will be the most useful and comprehensive Enrollment Management conference you’ve ever attended.
The Enrollment Builder Best-Practice Virtual Conference
Summer Summit
August 10th from 10 am to 12:30 pm PST
Save The Date!
It’s totally free — our Semi-Annual Conference is upon us. Save the date and enjoy some top notch content and masterminding.
Send your team to the breakout rooms that matter to them the most. Admissions, Lead Gen Marketing, and a new track we’re calling Spitballing, where we’ll talk about testing and paid search..
We intend to offer you more value than any other Enrollment Management conference you’ve experienced. You’ll take reams of notes. We want to send you back to your School with quality thought-starters you can put to work immediately, without the help of gurus or hotshot consultants.
There is a finite amount of space for participants, so share this link now with whom you feel should attend, then sign up right away. We will share the full agenda within a week so that you can organize your team’s “Insight Plan of Attack.”
Register Now!
Here’s a peek at some of the sessions planned for you:
Remember, forward this invitation to those within your School whom you think could benefit from smart conversations on how to build Enrollments in troubled times and beyond.