Education Marketing

Top 5 Questions to Ask BEFORE You Hire a Digital Marketing Agency

Top 5 Questions to Ask BEFORE You Hire a Digital Marketing Agency

Discover the top 5 crucial questions to ask before partnering with a digital marketing agency for higher education. Learn about asset ownership, transparent reporting, conversion strategies, data security policies, and contract terms to ensure the best growth and enrollment outcomes for your school.

Top 3 Pillars of Digital Marketing for Higher Education

Top 3 Pillars of Digital Marketing for Higher Education

If you’re tasked with how to increase college enrollment, you likely know all too well the challenges today’s schools face. Between regulatory concerns, increased advertising costs and industry-wide dips in enrollment, schools need cost-effective ways to connect with...

Do You Need a New Website?

Do You Need a New Website?

How to know when it’s time to replace or repair I was recently involved in a small fender bender. Thankfully no one was injured, but there was some damage to my car. What to me seemed like a minor dent and busted light, to my mechanic was a reason to write off the...

How to Check Your Website’s Foundation

How to Check Your Website’s Foundation

In this piece, we’ll share a few important things to check in order to assess whether the backend of your website is up-to-date and functioning optimally. This is particularly relevant if you want to generate more organic leads and/or are considering a new website The...

Are You Missing Out on Mobile Leads?

Are You Missing Out on Mobile Leads?

Do you know what percentage of your monthly website traffic is mobile? If you have access to the backend analytics of your site that metric should be pretty clear. Even if you don’t have access or aren’t sure the exact percentage off the top of your head, it’s a safe...

Career Education:  High School Recruitment Marketing 101

Career Education: High School Recruitment Marketing 101

Career Education: High School Marketing 101 On March 17th 2022, as part of Enrollment Resources' Partner Webinar series, Lee Doubleday, Director of Operations at the Imagine America Foundation, gave an insightful look into why...

How A/B Testing Failures Reveal Bigger Opportunities

How A/B Testing Failures Reveal Bigger Opportunities

Failing Forward: Unlock Hidden Insights As marketers we are always pushing to grow, break new ground, and stay ahead of our competition. We may test a new advertising approach, a different angle on a value proposition, build channel partnerships, or realign our...

Tweaking Tiny Processes in Your Enrollment Management Funnel

Tweaking Tiny Processes in Your Enrollment Management Funnel

Learn how tweaking a couple tiny processes in your Enrollment Management Funnel can make significant improvements to your school’s bottom line. See: How improving the internet contact rate by 5% can improve the Enrollment Revenue by $53,000 a month or more. How...

The EDU Enrollment Performance Insights Series

Take advantage of over 20 years of insights into education marketing, admissions and enrollment management best practices – free for you to use in your processes at your school! 

Subscribe to get practical, cost-effective tips on education marketing, admissions and enrollment management best practices delivered straight to your inbox!

  • MARKETING – 5 Tactics to Increase Lead to Start
  • ADMISSIONS – Set Your Team Up For Optimal Success
  • ENROLLMENT MANAGEMENT – Strategies of Top Performing Schools

With your subscription, you’ll also be the first to know about our upcoming informative webinars featuring leaders in higher education sharing how you can get the most out of your existing budget through small process improvements.