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Education Management Boot Camp

August 3, 2017 @ 12:30 am - August 4, 2017 @ 4:30 pm UTC-8

Which Test Won…How to Use a Culture of Innovation to Create Consistent, Free, High Converting Leads

August 3rd

In this session, Gregg will show two competing ads and the group will debate which is the better ad. After the big reveal, based on actual results, some folks will celebrate while some will hang their head in shame. We’ll go through several examples… Think EDU Marketing meets a Game Show.

How to Create a Culture of Innovation Within Your Admissions Process

August 4th

Gregg will share simple hacks to increase revenue while protecting the emotional health of your Admissions Reps:

  • The Hero Exercise
  • Connecting with your Greatness Exercise
  • How to create a simple personal marketing matrix
  • A simple way to turn subject lines of emails into juicy enticements
  • How to hyper target by using personas and journey maps (a high level overview)


California Association of Private Postsecondary Schools


Stanbridge University
2041 Business Center Dr
Irvine, CA 92612 United States
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