Podcast #15: Slaughtering Marketing and Admissions Sacred Cows

Gregg Meiklejohn, Shane Sparks, Stania Watson and Richard Hansberger of Nuts and Bolts Training take a look at some admissions and marketing practices that need examining, such as:

  • When is the best time to contact a prospective student by phone?
  • What percentage of “stale leads” indicate that they would still like to go to school?

You may be surprised at what the evidence shows!