Podcast #39: 24 Tips on How to Create a World-Class Enrollment Process – Part 3

Part three of “24 Tips on How to Create a World-Class Enrollment Process” explores how to build a culture that obsesses about a positive first impression. Our panelists provide valuable, actionable tips that will help your school create a great first impression. Here’s a peek:

Tip 1
Use a remote First Point of Contact Conversion Tool, like ER’s Virtual Adviser to increase your lead-to-start by 74% – 107%. Information gathered from tools like these thoroughly qualifies leads and allows your admissions advisors to have meaningful conversations from the start.

Tip 2
Reaching out to a lead within the first 60 seconds of their online enquiry is critical to conversion. Speed-to-Call is crucial in creating a great student experience by showing that you care about helping them achieve their goals.

Tip 3
After the first 20-30 days, a lead becomes Marketing’s responsibility. At this point transactional messages must stop and a nurturing campaign, that reconnects and re-energizes through lead recovery and stale surveys, has to begin. Help them through their barriers.

The tips don’t end here. Follow our LinkedIn for weekly tips on how to make the most of your recruitment, admissions, retention and compliance efforts!