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[Webinar] The Anatomy Of A Rock Star DOA

The Anatomy Of A Rock Star DOA - A webinar from Enrollment Resources

On Thursday, August 29th, at 11 a.m. PST / 2 p.m. EST, we will take a deep dive inside the Director of Admissions role to find out exactly what it takes to be a Rock Star DOA.

Read more

Webinar: The Anatomy Of A Rock Star DOA

The Anatomy Of A Rock Star DOA - A webinar from Enrollment ResourcesOn Thursday, August 29th, at 11 a.m. PST / 2 p.m. EST, we will take a deep dive inside the Director of Admissions role to find out what it takes to be a Rock Star DOA.

Join Gregg Meiklejohn, Tom King, and Scott Spitolnick as they explore the ten essential job functions of a DOA. In the process, you’ll learn how to build a dynamic sales team, drive revenue, and promote team development at your school!

Takeaways include:

  • The exact KPIs to measure, understand and track
  • How to use reports to track your team’s KPIs
  • Why you should use a Starts planning and adjustment tool
  • Why you should use scripts, how to test and improve on them, and how to ensure your team is always using them
  • How to use all of the above to be an effective coach to members of your team!

The role of a Rock Star DOA is not to grow sales, but to grow their people. Register now!

Webinar: 7 Easy Ways To Achieve Impressive Conversion Breakthroughs In Your Enrollment Management Process Through Testing


Gregg Meiklejohn, Shane Sparks and Tom King will explore how you can easily achieve impressive conversion breakthroughs in your enrollment management process through testing.

You’ll learn:

  • How executing simple split tests at your school can achieve impressive conversion breakthroughs
  • Why the 1% improvements created by split testing are big wins for your school
  • Why you should claim your place as your school’s Chief Testing Professional (CTP)
  • Seven more easy split tests to add to your portfolio!***

There are 200+ potential engagement points within your enrollment management process: your website, phone messaging, sales letters, admission procedures, and student retention communication, to name a few.

Each one can be tested and improved through a process known as split testing. At Enrollment Resources, we believe split testing is the only tactic a school can use to increase revenues and protect operating budgets consistently.

Register today to learn how to capture the benefits of split testing for your school!

*** Read the companion article to this webinar, Job Security Through a Culture of Testing, to learn eight split tests you can implement immediately at your school to optimize revenues and profits, and in turn create conversion rate breakthroughs.

Webinar: How 1% Improvements Can Translate Into Millions Of Dollars

It’s shocking how little effort it actually takes to be more successful than your competition. On Wednesday, February 20th at 11 a.m. PST / 2 p.m. EST, special guest Brian Willett will join Gregg, Shane, and Tom of Enrollment Resources to discuss how making small, strategic improvements at your school can catapult you over your rivals!

Register today to learn where you can start this process without needing gurus and consultants to do the work. Take the first steps toward small improvements that will have a substantial and lasting impact at your school.

How 1% Improvements Can Translate Into Millions Of Dollars

Enrollment Resources illustrates how little effort it actually takes to be more successful than your competition

Original Photo by Patrick Perkins on Unsplash

I have a story about ‘1%’ and how it can be the difference between mediocrity and excellence for a school.

Read more

The Anatomy Of A Rock Star DOA

The role of an Admissions Director is not to grow sales, but to grow their people! Join us Friday, November 16th at 11am PST / 2pm EST to take a deep dive inside the Director of Admissions role — and find out exactly what it takes to be a Rock Star DOA.

Gregg Meiklejohn, Tom King and Scott Spitolnick of Enrollment Resources, along with Bill Clary, CEO of Elite Consultants Inc., will discuss the 10 essential things every DOA needs to successfully build a dynamic Admissions team while also driving revenue and team development.

  • You’ll learn actionable takeaways about:
    What KPIs are the most important to measure, understand and track — and why
  • How you can use reports to track your team’s KPIs and how that should influence your coaching plans
  • How and why you should use a Starts planning and adjustment tool
  • Why you should use scripts, how to test and improve on them, and how you can ensure they’re always used by your team
  • How to be an effective coach to members of your team

At the end of the call, you not only know what it takes to be a Rock Star DOA, but you’ll also know what steps you need to take to become one yourself!

Register now!

What risk mitigation questions are you asking?

We were having a beer together lately, reflecting on our relationships with our clients. We landed on the insight that in addition to schools buying services based on benefits, they also buy on risk mitigation. Let’s say a marketing company promises a school a big benefit. If promises are not kept, a nightmare could unravel before your eyes: your school is financially compromised due to some crazy-assed idea a vendor brings you that was poorly thought through and/or implemented. Many purchasing our services are senior staff. School leaders don’t need their well-developed careers partially ruined by having a vendor not come through on a promise or do something unethical. Read more

Podcast

Podcast: The ROI Of Split Testing

Enrollment Management Round Table with Enrollment Resources

In this episode of the Enrollment Management Round Table, Gregg Meiklejohn and Tom King discuss how your school can capture the benefits of split testing. Learn how to test your way into impressive conversion breakthroughs in your enrollment management process and start enjoying the ROI of split testing at your school! 

Read the transcript here. 

Subscribe to our free Training Library to stream this podcast.

Webinar: The Anatomy Of A Rock Star DOA

The Anatomy Of A Rock Star DOA - A webinar from Enrollment ResourcesOn Thursday, August 29th, at 11 a.m. PST / 2 p.m. EST, we will take a deep dive inside the Director of Admissions role to find out what it takes to be a Rock Star DOA.

Join Gregg Meiklejohn, Tom King, and Scott Spitolnick as they explore the ten essential job functions of a DOA. In the process, you’ll learn how to build a dynamic sales team, drive revenue, and promote team development at your school!

Takeaways include:

  • The exact KPIs to measure, understand and track
  • How to use reports to track your team’s KPIs
  • Why you should use a Starts planning and adjustment tool
  • Why you should use scripts, how to test and improve on them, and how to ensure your team is always using them
  • How to use all of the above to be an effective coach to members of your team!

The role of a Rock Star DOA is not to grow sales, but to grow their people. Register now!

Webinar: 7 Easy Ways To Achieve Impressive Conversion Breakthroughs In Your Enrollment Management Process Through Testing


Gregg Meiklejohn, Shane Sparks and Tom King will explore how you can easily achieve impressive conversion breakthroughs in your enrollment management process through testing.

You’ll learn:

  • How executing simple split tests at your school can achieve impressive conversion breakthroughs
  • Why the 1% improvements created by split testing are big wins for your school
  • Why you should claim your place as your school’s Chief Testing Professional (CTP)
  • Seven more easy split tests to add to your portfolio!***

There are 200+ potential engagement points within your enrollment management process: your website, phone messaging, sales letters, admission procedures, and student retention communication, to name a few.

Each one can be tested and improved through a process known as split testing. At Enrollment Resources, we believe split testing is the only tactic a school can use to increase revenues and protect operating budgets consistently.

Register today to learn how to capture the benefits of split testing for your school!

*** Read the companion article to this webinar, Job Security Through a Culture of Testing, to learn eight split tests you can implement immediately at your school to optimize revenues and profits, and in turn create conversion rate breakthroughs.

Webinar: How 1% Improvements Can Translate Into Millions Of Dollars

It’s shocking how little effort it actually takes to be more successful than your competition. On Wednesday, February 20th at 11 a.m. PST / 2 p.m. EST, special guest Brian Willett will join Gregg, Shane, and Tom of Enrollment Resources to discuss how making small, strategic improvements at your school can catapult you over your rivals!

Register today to learn where you can start this process without needing gurus and consultants to do the work. Take the first steps toward small improvements that will have a substantial and lasting impact at your school.

The Anatomy Of A Rock Star DOA

The role of an Admissions Director is not to grow sales, but to grow their people! Join us Friday, November 16th at 11am PST / 2pm EST to take a deep dive inside the Director of Admissions role — and find out exactly what it takes to be a Rock Star DOA.

Gregg Meiklejohn, Tom King and Scott Spitolnick of Enrollment Resources, along with Bill Clary, CEO of Elite Consultants Inc., will discuss the 10 essential things every DOA needs to successfully build a dynamic Admissions team while also driving revenue and team development.

  • You’ll learn actionable takeaways about:
    What KPIs are the most important to measure, understand and track — and why
  • How you can use reports to track your team’s KPIs and how that should influence your coaching plans
  • How and why you should use a Starts planning and adjustment tool
  • Why you should use scripts, how to test and improve on them, and how you can ensure they’re always used by your team
  • How to be an effective coach to members of your team

At the end of the call, you not only know what it takes to be a Rock Star DOA, but you’ll also know what steps you need to take to become one yourself!

Register now!

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