Canadian Marketing Company Achieves Recognition of Public Benefit
Enrollment Resources Inc. Awarded Global B Corporation Status
Enrollment Resources Inc. (ER), a Marketing company in Victoria, B.C., has been awarded Global B Corporation Status by B Lab, a nonprofit organization dedicated to using the power of business to solve social and environmental problems.
Enrollment Resources Co-founder and CEO, Gregg Meiklejohn, indicated there was no compelling reason to go through the rigorous certification process except it is the right thing to do. “Anyone can make a profit. The art of business is in making a profit while leaving your surroundings and those around you in better shape along the way. Some business owners complain about excessive taxes, yet are not willing to step up and do their part. B Corporations make a statement about a company’s intention about how it wants to fit in the world.”