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Are You Ready For A Strong January?

Are you ready to support your high-intent Explorers in January? - A post from Enrollment Resources

Typically this time of year, schools would start to see declines in leads through paid search advertising and inquiries from prospective students through their website as folks get busy preparing for the holidays.

But, as we have all witnessed, 2020 has been anything but typical.

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The Enrollment Builder Best-Practice Virtual Conference

The Enrollment Builder Best-Practice Virtual ConferenceWe’re wrapping this year up with what we think will be the most useful and comprehensive Enrollment Management conference you’ve ever attended.

What: The Enrollment Builder Best-Practice Virtual Conference
When: December 15th from from 10 am to 1:30 pm PST
Cost: Free
Register Here

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November Mastermind For ER Clients And Friends

Our next Mastermind for ER Clients and Friends will be held on Tuesday, November 24th at 11 am PST / 2 pm EST. Join Tammy Miles, our Director of Paid Search Marketing, and me to explore YOUR landing pages for lessons in how to apply the latest in industry best practices.

Takeaways include:

  1. The 5 keys to creating landing pages that convert
  2. Specific ways to improve your copy
  3. The best practice landing page tools you need to increase your conversion rates

The Mastermind for ER Clients and Friends is a chance to have your questions answered, share your success stories, and learn from others. Send any questions you have ahead of time to your ER Rep, and we will make sure to address them on the call.

If you are close to becoming even a small-purchase client, you can access this training series for free. Check your email for the login information or reach out to your ER Rep.

[Case Study] How This 4 Campus College Saved 43% On Their Lead Generation And Increased Inquiries By 109%

The Managing Partner of a four-campus Career College in British Columbia, Canada, wanted to increase the volume and quality of leads generated through digital advertising. This Case Study shows what happened with their first agency, then looks at the results after the Enrollment Resources Conversion Team took control.

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September Mastermind For ER Clients And Friends

Our next Mastermind for ER Clients and Friends will be held on Friday, September 18th. Join us at 11 am PST / 2 pm EST to learn how to drive enrollments — at no extra cost to you — with the tools in your Virtual Adviser along with the latest tips on virtual admissions.

Takeaways include:

  • A quick review of the virtual admissions tools you can use immediately to increase enrollments, and how to access them
  • For DOAs: How to get the most from the virtual admissions tools available in Virtual Adviser
  • How your team can collect leads from High Schools even when it is difficult (impossible?) to present in-person

Please note that the login information has changed.

The Mastermind for ER Clients and Friends is a chance to have your questions answered, share your success stories, and learn from others. Send any questions you have ahead of time to your ER Rep, and we will make sure to address them on the call.

If you are close to becoming even a small-purchase client, you can access this training series for free. Check your email for the login information or reach out to your ER Rep.

August Mastermind For ER Clients And Friends

Our next Mastermind for ER Clients and Friends will be held on Thursday, August 20th, at 11 am PST / 2 pm EST.

This month you’ll learn how you can harness the power of landing pages for your school. Takeaways include:

  • Why Landing Pages are better than your Homepage for paid traffic
  • The specific elements you need in place for high converting Landing Pages
  • How to measure landing page performance with the right KPIs

Bonus Landing Page Review: Send your landing pages to Sterling Simpson and we’ll review them for you live on the call using best practices developed over a decade of testing and research innovation in the EDU space. Send the links to your landing pages my way ASAP!

The Mastermind for ER Clients and Friends is a chance to have your questions answered, share your success stories, and learn from others. Send any questions you have ahead of time to me or your ER Rep, and we will make sure to address them on the call.

If you are close to becoming even a small-purchase client, you can access this training series for free. Check your email for the login information or reach out to your ER Rep.

[Case Study] How A Colorado College Drastically Reduced Their Marketing Budgets And Grew Enrollment By 35%

The marketing budget of a multi-campus Colorado Technical College had grown over six figures invested into both traditional media and digital marketing channels. The Managing Directors wanted to increase inquiries and lead quality generated through their website and digital advertising and decrease their reliance on pay per lead providers. This Case Study shows what happened with their first agency, then looks at the results after Enrollment Resources Paid Search Team took control.

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