A note from our Co-founder I’m sure you’ve been exposed to a number of Marketing books over the years. A couple of excellent books come to mind such as ‘Positioning: The Battle for Your Mind‘ by Trout and Ries and ‘Ogilvy on Advertising‘ by David Ogilvy, both great reads for anyone studying the art of […]
Enrollment Resources will be at the CAPPS 34th Annual Conference in Rancho Mirage, CA from October 10th to 12th. Visit Gregg and Shane at booth #23, and be sure to check out our presentation “Measure Everything That Moves: How a Culture of Testing Can Make Your School Thrive” with co-presenter Kim Gasper, the Corporate Director of Admissions and Marketing, at Asher College.
CAPPS serves the California private postsecondary sector by advocating for the interests of their members and students, enhancing and promoting the image of the sector, communicating State and National issues, and providing professional development opportunities for their sector. Read more here.
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